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Segment Filter Glossary
Segment Filter Glossary
Updated this week

Voyage has a wide array of segmentation filters you can use to target just the right audience at just the right time. In this article we'll list all those filters, grouped according to the integration source that enables the filter. We also include the types of data the filter will ask from you when you add the filter, and a brief description of what the filter is capable of.

Segmentation filters are checked before each message, because they filter based on each subscriber’s attributes or actions since the Drip started. It helps to think of it as a chain of messages, where the links between each message are the delays. Before each message in the chain is about to be sent, the segmentation criteria is evaluated to determine whether or not to continue the chain. If the subscriber fails to meet the criteria, the chain ceases to continue. Every link in the chain is evaluated with segment filters, as opposed to trigger/event filters that only evaluate the first link.

Note: If you are missing any of these segment filters in your interface, read more about possible causes here.

Source

Filter Name

Data Type

Description

Voyage

Placed Order

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not placed an order, or placed a certain number of orders; at any time, in the last X days, before or after a certain date, or between dates.

Voyage

Subscribed

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not subscribed, or subscribed a certain number of times; at any time, in the last X days, before or after a certain date, or between dates.

Voyage

Viewed Product

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not viewed a product, or viewed it a certain number of times; at any time, in the last X days, before or after a certain date, or between dates.

Voyage

AB Testing

Is or isn't, Select Group A, B, C, or D

Customer is or isn't within one of four randomly assigned 25% groupings for A/B testing purposes.

Voyage

Campaign

Engagement Type, Campaign Type, Specific Campaigns, Period Type, Date(s) or Days

Customer has received, has not received, has clicked on, has not clicked on or has clicked a certain number of times; on any campaign types or specific campaign type(s); or a specific selection of particular campaigns; at any time, in the last X days, before or after a certain date, or between dates.

Voyage

Country

Includes or Excludes, US or Canada

Customer is from or is not from one of the selected countries.

Voyage

Custom Event

Has or Has Not Triggered, Specific Custom Events

Customer has or has not triggered the selected custom event.

Voyage

Email

Match Type, Text

Customer's email is or isn't, contains or doesn't contain the text specified.

Voyage

First Name

Match Type, Text

Customer's first name is or isn't, contains or doesn't contain the text specified.

Voyage

Keyword

Is Equal or Is Not Equal, Specific Keywords

Customer used keyword(s) that are or are not equal to the selected keyword(s).

Voyage

Language

n/a

Customer's language.

Voyage

Last Name

Match Type, Text

Customer's last name is or isn't, contains or doesn't contain the text specified.

Voyage

Original Source

Is Equal or Is Not Equal, Specific Campaigns

Customer's original source was or was not from the specified campaigns.

Voyage

Time Zone

Includes or Excludes, All U.S. Time Zones

Customer's time zone includes or does not include selected US time zones.

Shopify

Added to Cart

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not added to cart, or added to cart a certain number of times; at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Order Cancelled

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not cancelled an order, or cancelled a certain number of orders; at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Order Delivered

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not had an order delivered, or has had a certain number of orders delivered; at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Order Refunded

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not had an order refunded, or has had a certain number of orders refunded; at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Order Shipped

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not had an order shipped, or has had a certain number of orders shipped; at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Placed Order

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not placed an order, or placed a certain number of orders; at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Started Checkout

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not started checkout, or has started checkout a certain number of times; at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Became Customer

Period Type, Date(s) or Days

Became a customer at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Created At

Period Type, Date(s) or Days

Customer was created at any time, in the last X days, before or after a certain date, or between dates.

Shopify

Customer Tags

Includes or Excludes, Specific Customer Tags

Customer's tag(s) include or excludes specific selected tag(s).

Shopify

Purchased Product

Occurrence, Specific Products

Customer has or has not purchased one or more specific selected products.

Shopify

State

Match Type, Text

Customer's state is or isn't, contains or doesn't contain the text specified.

Shopify

Total Orders

Equality or Inequality, Number

Customer's total lifetime order count is greater than, less than or equal to the specified number.

Shopify

Total Spent

Equality or Inequality, Number

Customer's total lifetime spend is greater than, less than or equal to the specified number.

Shopify

Zip Code

Match Type, Text

Customer's zip code is or isn't, contains or doesn't contain the text specified.

Recharge

Became Customer

Period Type, Date(s) or Days

Became a customer at any time, in the last X days, before or after a certain date, or between dates.

Recharge

Number of Active Subscriptions

Equality or Inequality, Number

Customer's number of active subscriptions is greater than, less than or equal to the specified number.

Recharge

Number of Subscriptions

Equality or Inequality, Number

Customer's number of subscriptions is greater than, less than or equal to the specified number.

Recharge

Subscription Status

Is Equal or Is Not Equal, Active or Inactive

Customer's subscription currently is or is not, active or inactive.

Recharge

Became Subscriber

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not become a subscriber, or became a subscriber a certain number of times; at any time, in the last X days, before or after a certain date, or between dates.

Recharge

Charge Upcoming

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or does not have an upcoming charge, or the charge is greater than, less than or equal to a specified number; at any time, in the last X days, before or after a certain date, or between dates.

Recharge

Subscription Cancelled

Is Equal or Is Not Equal, Active or Inactive

Customer's subscription currently is or is not, active or inactive.

Big Commerce

Added to Cart

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not added to cart, or added to cart a certain number of times; at any time, in the last X days, before or after a certain date, or between dates.

Big Commerce

Order Cancelled

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not cancelled an order, or cancelled a certain number of orders; at any time, in the last X days, before or after a certain date, or between dates.

Big Commerce

Placed Order

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not placed an order, or placed a certain number of orders; at any time, in the last X days, before or after a certain date, or between dates.

Gorgias

Updated Conversation

Frequency Type, Number, Period Type, Date(s) or Days

Customer has or has not updated a conversation, or updated a conversation a certain number of times; at any time, in the last X days, before or after a certain date, or between dates.

All

Match Type

Customer matches or does not match the custom attribute created by the selected manual upload.

Learn More

If you have any additional questions please contact us at [email protected].

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